Hair is as much of a part of your identity as how you dress. It is normal to style it in a way that reflects your personality, and to suit the type of clothing you’re wearing, whether it is pulled back and practical for work, or long and loose when you are relaxing.
The Cost of Hair
Hair may grow for free, but it is not cheap to maintain. A quick poll of hairdressers around Scotland found women spend an average of £55 on a wash, cut, and blow dry every eight weeks, which works out at more than £350 a year. Having a regular tint raises that spend to around £700, and if you have your hair blonde with a full head of highlights, you can expect to pay at least £800 a year to keep the regrowth at bay. Factor in the cost of shampoo, conditioner, styling products, and treatments to keep your hair glossy, and the average woman will pay £1,000 a year on her crowning glory.
Less is More
A surprising number of women are cutting their hair maintenance costs by going without shampoo. It may raise eyebrows, but actually it wasn’t until after World War II that shampoo was widely available, and that women in the UK regularly washed their hair more than once a week.
Leonora Doclis, a leading trichologist, recommends that women wash their hair no more than three times a week, and less if they have thick or coarse hair. Kim Kardashian – a woman who certainly relies on looking good – only washes hers every five days.
Quitting shampoo is a relatively new mainstream trend but one which is growing amongst women who want to reduce the amount of chemicals they use on their bodies. Coined “No ‘Poo”, the movement doesn’t mean you never wash your hair, simply that you use natural ingredients instead.
A life without shampoo may sound easy, but it’s actually a bit of a fuss. The most popular No ‘Poo method of washing is to wet hair, then rinse with a litre of water that has had a tablespoon of baking soda dissolved in it, rubbing well into the roots the way you would with shampoo. Next, rinse with water, then follow with a type of acid to regulate your hair’s pH balance, such as organic apple cider vinegar diluted in water (1 tbsp per cup of water), and rinse again with water.
A faff it may be, but women report that, after an initial “settling in” period, their hair is shinier, fuller, faster growing, and easier to style. Maybe it’s worth a go after all!